Programme And Module Handbook
 
Course Details in 2026/27 Session


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Module Title LH Business Discourse and Communication
SchoolEng, Drama, & Creative Studies
Department Eng Lang and Linguistics
Module Code 09 31805
Module Lead Matteo Fuoli
Level Honours Level
Credits 20
Semester Semester 2
Pre-requisites
Co-requisites
Restrictions None
Contact Hours Lecture-20 hours
Seminar-10 hours
Guided independent study-170 hours
Total: 200 hours
Exclusions
Description This module explores the language used by business organizations in their communications with a variety of audiences. It examines how companies use language strategically to achieve crucial business objectives, such as persuading potential customers to buy their products, winning the trust of investors, restoring their public image after a crisis, or striking a good deal with suppliers. Throughout the module, we will take a close look at a range of genres of business discourse, including advertisements, corporate social media texts, financial and sustainability reports, and corporate press releases. Students will be introduced to a variety of methods used to research business discourse and communication, including qualitative discourse analysis, corpus-based approaches, and experimental techniques. The module aims to provide students with comprehensive knowledge of the field of business discourse, and to help them develop valuable analytical, critical thinking and communication skills that can be applied in a variety of professional contexts.
Learning Outcomes By the end of the module students should be able to:
  • List and explain the main types and functions of business communication
  • Describe and compare the core genres of business discourse
  • Define and apply key concepts and technical terms used in the domain of business discourse and communication
  • Deconstruct and analyse business texts using conceptual and methodological tools from linguistics
  • Develop, plan and carry out a small-scale research project focusing on a chosen set of business texts
  • Evaluate and critique the societal role, impacts and implications of business discourse and communication
Assessment 31805-02 : Assignment : Coursework (100%)
Assessment Methods & Exceptions Assessment: 4,000 word essay (100%)



Reassessment: Resubmission of failed component(s)
Other
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