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Module Title	LM International Business and Cross Cultural Management
School	Birmingham Business School
Department	Management
Module Code	07 37998
Module Lead	Dr Emma Gardner
Level	Masters Level
Credits	20
Semester	Semester 2
Pre-requisites
Co-requisites
Restrictions	None
Contact Hours	Lecture-30 hours Practical Classes and workshops-10 hours Guided independent study-160 hours Total: 200 hours
Exclusions
Description	This module will introduce students to the theory of the multinational enterprise and international business and how that theory is applied in practice. It will explore the different options available to firms when internationalising and how the business environment in different geographical and cultural contexts can affect firm strategy. As a result of globalisation, understanding culture is a key to examining focal firms, and also for understanding relationships across global value chains. Different approaches to understanding culture will be investigated, to enable students to gain a practical understanding of the cultural issues which may arise within contemporary organisations and how managers can deal with such challenges. The module will involve opportunities for both individual and group/team-work.
Learning Outcomes	By the end of the module students should be able to: Appraise and demonstrate how the international business environment can impact upon firm activities. Evaluate and apply theories of the multinational enterprise. Critically evaluate the internationalisation strategies of firms. Compare and contrast the different cultural management issues and key challenges facing international firms. Compare cross cultural and international business perspectives on key issues such as: the role of business ethics; sustainable and responsible management; equality and diversity in the workplace.
Assessment	37998-01 : Individual Assignment : Coursework (70%) 37998-02 : Group Presentation : Coursework (30%)
Assessment Methods & Exceptions	Assessment: (2000 word) individual essay assignment (70%) (1750 word equivalent) group report and presentation (30%) Reassessment: Resubmission of failed component(s): (2000 word) individual essay assignment (70%) AND/OR (1000 word) individual critical analysis of the group report and presentation (30%).
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