The module focuses on business model and service innovation in an increasingly complex and changing external global business environment. The module introduces students to the business model innovation literature and related key concepts and definitions moving quickly to in-depth understanding of the theory and the requirement for a holistic perspective of ecosystems and their role/ impact in the wider environment. The module supports students to have an in-depth knowledge of BMI and how to apply and develop business models across services and sectors, and the criticality of accounting for global, national and regional cultures and nuances. The module will build on the core modules focused on responsible business. Specialist skills and knowledge in BMI and service innovation will be developed. Students will engage with BMI in relation to contextualised, granular examples of UN Sustainable Development Goals, establishing alternatives in the event of short, medium and long-term changes in the business environment and mega-disruptions. International external speakers will bring the module content to life with lived experience of BMI and Service innovation across sectors, students will be expected to reflect on these live cases through the theoretical components of the module and wider reading.
Learning Outcomes
By the end of the module students should be able to:
Critically analyse the concepts and theories relating to business model innovation that are outlined in the module.
Identify and evaluate alternative business models in the event of the consequences of short and long-term mega-disruptions.
Establish approaches to Business Model Innovation for alternative cultures, economies and systems.
Relate the learning from this module to their own management field/specialism to inform a business strategy review/change project.
Assessment
39496-01 : Individual Assignment - 2000 Words : Coursework (100%)