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Module Title LM Cross-Cultural Management
SchoolBirmingham Business School
Department Birmingham Business School
Module Code 07 16427
Module Lead Prof. Oded Shenkar
Level Masters Level
Credits 10
Semester Semester 2
Restrictions Only for students on MSc IB and MSc HRM
Description The aim of the module is to introduce students to culture as a major force in international business within the context of a global economy. In this module, we define culture, review its various classifications in business (and to a lesser extent in areas such as anthropology, psychology and political science), assess the role of culture in business theories, and discuss a variety of conceptual, methodological and practical issues relating to the measurement of culture at various levels (national, industry, corporate, individual). We focus on the complex task of capturing and assessing the cultural encounter, present empirical evidence, provide illustrations, and sample cultural combinations.

We discuss applications of culture and cultural differences in a variety of business contexts in management (e.g., strategy, organization theory and behavior, human resource management) but also in other business areas (e.g., finance, marketing). We use real life application grounds such as cross-cultural negotiations, international alliances, and cross-border mergers/acquisitions, among others, and provide examples such as strategy formulation and expatriate selection.
Learning Outcomes

By the end of the module the students will be able to:

  • demonstrate comprehensive knowledge and understanding of the impact of cultural differences in management;
  • identify and evaluate how managers operate and business is conducted in different societies;
  • critically analyse how cultural misunderstanding can affect negotiations and the management of foreign operations;
  • demonstrate critical awareness of how cultural differences should be recognised in policies on international management and the international transfer of management practices.
Assessment 16427-01 : Coursework : Presentation (20%)
16427-03 : Examination : Exam (Centrally Timetabled) - Written Unseen (80%)
Assessment Methods & Exceptions Group presentation (20%) 2 hour written examination (80%) Reassessment: 2 hour examination (100%)
Reading List