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Module Title LM International Cooperative Strategy
SchoolBirmingham Business School
Department Birmingham Business School
Module Code 07 21334
Module Lead Dr Hsiu-Yun Hsieh
Level Masters Level
Credits 10
Semester Semester 2
Pre-requisites
Co-requisites
Restrictions MSc IB - optional module
Contact Hours Lecture-0 hours
Seminar-0 hours
Tutorial-0 hours
Project supervision-0 hours
Demonstration-0 hours
Practical Classes and workshops-0 hours
Supervised time in studio/workshop-0 hours
Fieldwork-0 hours
External Visits-0 hours
Work based learning-0 hours
Guided independent study-0 hours
Placement-0 hours
Year Abroad-0 hours
Exclusions
Description

A large number of firms today engage in cooperative strategies. A cooperative strategy is an attempt by a firm to realize its objectives through cooperation with other firms, in strategic alliances and partnerships (typically joint ventures), rather than through competition with them. In the global economy, many of these strategic alliances are international in scope. A cooperative strategy can offer significant advantages for companies that are lacking in particular competencies, knowledge or resources, enabling them to secure these through links to other companies possessing complementary skills or assets. It may also offer easier access to new markets, and opportunities for mutual synergy and learning. Cooperative strategies are proving to be particularly important in facilitating international expansion. This module focuses on the benefits that can be gained through cooperation and how to manage the cooperation so as to realize them.

Learning Outcomes

By the end of the module the student should be able to:

  • demonstrate comprehensive knowledge and understanding of the role of cooperative strategy, and its expression through international strategic alliances, in the modern business context;
  • identify and critique perspectives from different disciplines that contribute to an understanding of cooperative strategy and strategic alliances;
  • explain and appraise the considerations involved in establishing alliances, selecting partners and choosing an alliance form;
  • demonstrate a critical awareness of issues arising in the management of strategic alliances, with special reference to cross-border alliances;
  • critically evaluate factors impacting on the achievement of alliance objectives (including learning) and on how they may evolve over time.
Assessment 21334-02 : Reflective Essay : Coursework (50%)
21334-03 : Presentation : Coursework (25%)
21334-04 : Case Study Analysis : Coursework (25%)
Assessment Methods & Exceptions Group report (3000 words) 50%, Individual assignment (1500 words) 50%
Other
Reading List