This module provides students with a critical awareness of major issues associated with Strategic Innovation Management. The module starts by exploring key areas such as the origins and purpose of strategic management within various contexts such as military strategy, games of strategy and business strategy. It then develops the themes of how strategic management drives organisational performance, how strategic management theories models and frameworks are applied in practice, and their limitations.
Learning Outcomes
By the end of the module students should be able to:
Demonstrate comprehensive knowledge and understanding of the advantages and limitations of the key strategic management theories, models and frameworks
Critically evaluate how strategy drives organisational performance and competitiveness, and analyse and critique the strategies of a range of organisations
Explain key theoretical ideas about innovation and how innovation generates value, competitiveness, wealth, and wider social benefits.
Compare and contrast the academic research and theories on innovation with management practice and evaluate the effectiveness of innovation strategies for a variety of organisations