This module provides students with an introduction to core micro and macro-economic theory and principles in a business context. It combines introductory micro and macroeconomics with cases/applications and examples to provide students with the ability to understand and analyse current and topical economics issues with relevance for business.
Learning Outcomes
By the end of the module, students should be able to:
By the end of the module students should be able to:
Demonstrate knowledge and understanding of the meaning of key microeconomic and macroeconomic concepts relating to supply and demand, market structure, costs and market failures, macroeconomic policy and international trade;
Apply diagrammatic analysis to demonstrate the broad principles involved in the microeconomic theory of markets and market failures and macroeconomic policy decisions;
Analyse real world cases and economic problems faced by individuals, business and governments using micro and macroeconomic principles and models;
Interpret and apply economic principles and models to understand and analyse the business and economic environment in which we live and work
Assessment
31685-01 : 2 hour mid-term class test : Class Test (50%)
31685-02 : 2 hour Exam : Exam (Centrally Timetabled) - Written Unseen (50%)
Assessment Methods & Exceptions
Assessment: 1,500 words individual written assignment (50%) 2-hour exam (50%)
Reassessment: Students will be given the opportunity to resit any failed component in the summer exam period.
