Programme And Module Handbook
 
Course Details in 2023/24 Session


If you find any data displayed on this website that should be amended, please contact the Curriculum Management Team.

Module Title LM Corporate Entrepreneurship and Innovation
SchoolBirmingham Business School
Department Management
Module Code 07 37987
Module Lead Dr Endrit Kromidha
Level Masters Level
Credits 20
Semester Semester 2
Pre-requisites
Co-requisites
Restrictions None
Contact Hours Lecture-20 hours
Seminar-20 hours
Guided independent study-160 hours
Total: 200 hours
Exclusions
Description This is a specialised module that gives students a practical perspective on creating and exploiting opportunities in an ever changing environment. While the module could help students plan and start a new business, its main goal is to enable those taking it to make good strategic decisions in entrepreneurial and innovative corporate environments. Some of the key areas this module will cover are: the meaning and importance of entrepreneurship; creativity and innovation; corporate venturing teams; new technology, the digital revolution and social networking opportunities; business plans and models; developing new products and services; international business growth.
Learning Outcomes By the end of the module students should be able to:
  • Explain entrepreneurship, creative thinking and innovation concepts and theories.
  • Apply tools and techniques to create and exploit business opportunities.
  • Critically evaluate corporate venturing environments.
  • Compare different approaches to developing new products and services, including approaches to digital innovation.
  • Appraise and evaluate strategic decisions in a changing global environment, including implications for business ethics, responsible and sustainable management.
Assessment 37987-01 : Group Video : Practical (30%)
37987-02 : Individual Assignment : Coursework (70%)
Assessment Methods & Exceptions Assessment:

(1250 word equivalent) 7-8 minute group produced video analysis of a corporate innovation (30%).

(2000 words) individual new corporate business opportunity research project (70%).
Reassessment:

Resubmission of failed component(s):
(1000 words) individual critical analysis of the 7-8 minute group produced video analysis 30%).

AND/OR;

(2000 words) individual new corporate business opportunity research project (70%).
Other
Reading List